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Idea by

Brittany Utting & Daniel Jacobs

HOME-OFFICE

https://www.home-office.co/

724 N 5TH AVE, APT G, ANN ARBOR, United States of America
HOME-OFFICE is an American architecture collaborative founded by Brittany Utting and Daniel Jacobs in 2017. HOME-OFFICE uses architecture and image production to examine contemporary conditions and economies of labor, leisure, and production. HOME-OFFICE advocates for a drastic re-imagining of architectural work, seeking to define new subjectivities and collectivities through tone, temperament, and ethos.

Model-Homes


Model-Homes


Model-Homes, part of the 2018 ‘Architectures by Proxy’ Exhibition at the University of Michigan, proposed new domestic models for alternative social, political, and economic subjectivities.
File under
Type of project
  • Systemic changes

The home is never innocent, never neutral. Utopian and speculative, the model home is the prototype for a culture’s habits of consumption. The relentless frequency of the global expo endows it with the ability to influence public policy and consumer culture, marking it as both an index of a society’s patterns of living and a measure of a culture’s collective desires. A purely spatial product, the model home is a construct of material samples, drawings, images, quanta, and slogans, functioning as ideological instruments that construct identity, authority, and power. The MODEL-HOMES exhibition proposes 138 new prototypes for domestic space, deploying unfamiliar re-arrangements of rooms to accommodate agonistic kinship structures and alternative modes of cohabitation. Characterized by typological excess and topological diversity, this new developer catalog constitutes the protocols for a new suburb, an alternative city in which to inscribe more varied forms of private and public life.



Exhibition View

Exhibition View

Possible Suburban Deployment

Selection of new model home types including number, slogan, and occupation of lot

Organizational charts associated with each model home type describing functional adjacencies

Model-Homes


Model-Homes


Model-Homes, part of the 2018 ‘Architectures by Proxy’ Exhibition at the University of Michigan, proposed new domestic models for alternative social, political, and economic subjectivities.
File under
Type of project
  • Systemic changes

The home is never innocent, never neutral. Utopian and speculative, the model home is the prototype for a culture’s habits of consumption. The relentless frequency of the global expo endows it with the ability to influence public policy and consumer culture, marking it as both an index of a society’s patterns of living and a measure of a culture’s collective desires. A purely spatial product, the model home is a construct of material samples, drawings, images, quanta, and slogans, functioning as ideological instruments that construct identity, authority, and power. The MODEL-HOMES exhibition proposes 138 new prototypes for domestic space, deploying unfamiliar re-arrangements of rooms to accommodate agonistic kinship structures and alternative modes of cohabitation. Characterized by typological excess and topological diversity, this new developer catalog constitutes the protocols for a new suburb, an alternative city in which to inscribe more varied forms of private and public life.



Exhibition View

Exhibition View

Possible Suburban Deployment

Selection of new model home types including number, slogan, and occupation of lot

Organizational charts associated with each model home type describing functional adjacencies


Idea by

Brittany Utting & Daniel Jacobs
HOME-OFFICE
724 N 5TH AVE, APT G
ANN ARBOR
United States of America
HOME-OFFICE is an American architecture collaborative founded by Brittany Utting and Daniel Jacobs in 2017. HOME-OFFICE uses architecture and image production to examine contemporary conditions and economies of labor, leisure, and production. HOME-OFFICE advocates for a drastic re-imagining of architectural work, seeking to define new subjectivities and collectivities through tone, temperament, and ethos.