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Idea by

Nicholas Ferguson

http://www.nickferguson.co.uk

Stanley Road, Teddington, United Kingdom
Nick Ferguson is an artist based in London. His practice combines urban theory, artistic research methods, pedagogy and outreach events in order to understand the role played by art in shaping the built environment, its contradictions and implications. Works include documentary style narratives and small-scale architecture inserted directly into the built environment. He is currently working with the Centre for Contemporary Art Research, Kingston University, on dwelling at London Heathrow.

Call for ideas 2017

Speedscaping


Architecture for a Fleeting Landscape

Speedscaping


Architecture for a Fleeting Landscape
Drive-by architecture that disappears as you watch it.
File under

Speedscaping proposes a role for architecture in connecting motorists with the places through which they pass. If the car windscreen operates as a cinematic screen on which an ever-changing view is projected, then driving contributes to a disembodied perception of the environment. Speedscaping intervenes in this experience by modifying existing vernacular roadside architecture: obsolete vehicles positioned in fields adjacent to the highway so that they serve as advertising hoardings. Printed up to 'disappear' into their landscape context in the manner of trompe l'oeil art, these structures belong at once to the road and to the land, thereby acting as a visual and conceptual bridge between the road and its context. Perfect alignment with the landscape takes place only as the work passes into the motorist's peripheral vision and out of view. Thus, architecture is given a further future role as playful commentator on the impossibility of a satisfactory view of place when seen at speed.



Nick Ferguson. 2015. Speedscaping 1. Example of existing trailer being used for advertising

Nick Ferguson. 2015. Speedscaping 2. Digital driveby. Still.

Nick Ferguson. 2015. Speedscaping 3. Anamorphically adjusted print.

Nick Ferguson. 2015. Speedscaping 4. Diorama model

Nick Ferguson. 2015. Speedscaping 5. Diorama model detail.

Speedscaping


Architecture for a Fleeting Landscape

Speedscaping


Architecture for a Fleeting Landscape
Drive-by architecture that disappears as you watch it.
File under

Speedscaping proposes a role for architecture in connecting motorists with the places through which they pass. If the car windscreen operates as a cinematic screen on which an ever-changing view is projected, then driving contributes to a disembodied perception of the environment. Speedscaping intervenes in this experience by modifying existing vernacular roadside architecture: obsolete vehicles positioned in fields adjacent to the highway so that they serve as advertising hoardings. Printed up to 'disappear' into their landscape context in the manner of trompe l'oeil art, these structures belong at once to the road and to the land, thereby acting as a visual and conceptual bridge between the road and its context. Perfect alignment with the landscape takes place only as the work passes into the motorist's peripheral vision and out of view. Thus, architecture is given a further future role as playful commentator on the impossibility of a satisfactory view of place when seen at speed.



Nick Ferguson. 2015. Speedscaping 1. Example of existing trailer being used for advertising

Nick Ferguson. 2015. Speedscaping 2. Digital driveby. Still.

Nick Ferguson. 2015. Speedscaping 3. Anamorphically adjusted print.

Nick Ferguson. 2015. Speedscaping 4. Diorama model

Nick Ferguson. 2015. Speedscaping 5. Diorama model detail.


Idea by

Nicholas Ferguson
Stanley Road
Teddington
United Kingdom
Nick Ferguson is an artist based in London. His practice combines urban theory, artistic research methods, pedagogy and outreach events in order to understand the role played by art in shaping the built environment, its contradictions and implications. Works include documentary style narratives and small-scale architecture inserted directly into the built environment. He is currently working with the Centre for Contemporary Art Research, Kingston University, on dwelling at London Heathrow.